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WILD + WOLF SELLS WANDERFLOWER AND YES STUDIO BRANDS TO DANIELLE CREATIONS
27 October 2020
Award-winning design-led gifting company Wild + Wolf is delighted to announce the sale of its wellness brand Wanderflower and its trend-led gifting brand Yes Studio to Danielle Creations.
WILD + WOLF SELLS WANDERFLOWER AND YES STUDIO BRANDS
TO DANIELLE CREATIONS
BATH, UK. Award-winning design-led gifting company Wild + Wolf is delighted to announce the sale of its wellness brand Wanderflower and its trend-led gifting brand Yes Studio to Danielle Creations.
Danielle Creations, through it’s two main brands, designs, manufactures and supplies beautifully created products to UK and European retailers across Beauty, Wellness, Warming & Gift categories. The Aroma Home brand focusses on Wellness, including a portfolio consisting of Stress, Sleep and relaxation products and Warming ranges with Hot Water Bottles and Gel Therapy. Danielle Beauty offers everyday Beauty essentials across skincare, face masks, rollers, make-up cloths and hair turbans. Danielle creations also owns UK rights to distribute Kocostar, a K-Beauty brand in face masks and skincare.
Paul Taylor, CEO of Wild + Wolf said “We’re thrilled that Danielle Creations is taking on these two brands. Yes Studio has been consistently ranged by more and more retailers globally since its launch two years ago and Wanderflower’s recent launch in 2020 exceeded all expectations. Danielle Creations is well-placed to continue the momentum inherent in these brands and I look forward to seeing their ongoing development in 2021”
Ben Andrews, Managing Director of Danielle Creations said “We are excited to build on the successful base already inherent in these brands. As well as offering brand continuity to existing customers, we are excited to bring our own unique skills to take the brands in complementary new directions consistent with the high design and on-trend values of both of these brands.”
About the Brands:
Yes Studio is a UK design collective focused on producing bold products that empower positivity and playfully raise a smile. With an eco-conscious approach, and a commitment to inclusivity, Yes Studio stationery, drinkware, beauty accessories and novelty gifts aim to help everyone sustain that Friday feelin’ all week long!
Wanderflower is a beautifully curated bath, body and aromatherapy gift collection that promotes throughfulness and wellbeing. The collection consists of elegantly designed gift sets for the home and body, crafted to provide enriching experiences and moment sof quiet self-reflection.